https://BRANDFEATHERS.NOWFLOATS.COM
https://BRANDFEATHERS.NOWFLOATS.COM

Checking delivery availability...

background-sm
Search
3

Updates found with 'neat social media strategy'

Page  1 1

Updates found with 'neat social media strategy'

4 Essential Tips For Effective Social Media Marketing Social media marketing is indispensable to the overall marketing strategy of any company today, irrespective of its size, the revenue it’s earning, and how long it’s been in business. Whether its generating more leads, raising the bar on customer satisfaction, or just simply letting people know that your product is out there and how awesome it would be to buy it - none of it makes sense without having an effective social media marketing campaign in place. Therefore, here we have come up with 4 of the most important social media marketing tips to help your business leave an indelible mark on the social media canvas: Cut Out a Neat Social Media Strategy There is no dearth of social media channels out there. So when it comes to having the right marketing tools, you have them at your disposal, No problem there. The problem arises when you don't know how to make efficient use of those tools. You cannot expect to haphazardly post things on these social media sites, now do you? You will have to know how each of those channels works for its audience, and use that knowledge to strategize your marketing steps. Ask questions like, what purpose does this specific social media site cater to, what demographic does does its user base belong to, what’s trending on these sites, what’s the right time of the day to post for each of these platforms, and so on and so forth. Make a list of such questions, find their answers, and draw up an effective social media marketing campaign to market your business. Know About the Social Media Demographics We earlier mentioned that the demographic that a social media platform caters to is an important piece of information. To be able to successfully align your business goals with what a particular social media platform can offer you, you should first know whether you both cater to a similar age group of people, belonging to the same location, etc. Otherwise, you’d be trying your hands on just about every platform out there, and it would prove to be extremely inefficient in terms of both your time as well as money. It takes a lot to regularly maintain the social media postings on a site, and doing the same for multiple ones without even knowing whether it's reaching your target audience or not worse than having absolutely no social media strategy at all. Make Your Content Resonate With Your Audience Content is the biggest challenge when it comes to any kind of marketing. And social media marketing is absolutely no exception. The content you formulate will depend heavily on what your product is all about, how you want people to see it, what social media platform are you targeting, and the people who form your user base. Your content should be able to successfully project your brand’s identity to the people. Keep a Track of Your Competitors Deciding on which social media platforms to go for and how to strategize better also depends upon your competition in the market. You would want to keep yourself very educated about the social postings of your competitors. Starting from which platform they’re targeting, what kind of content they’re posting, to how regular they are with updating their posts and status, and how much of response are they generating from the audience. Their interaction with the users will give you significant social media marketing tips. It’ll give you an idea about what you should do; but more importantly looking at their mistakes, you’ll know what not to do. You have to remember that even more important than having a social media marketing strategy at all, is to have an well thought-out social media marketing strategy in place. Because otherwise, you’ll just be trying to hit the target in dark, and playing by luck. And that’ll only hurt your business instead of helping it. So, be aware of various social media practices, and adopt the ones that best suit your product and its audience.
Send Enquiry
Read More
Grow Your Business Through Digital Marketing! Mobile devices have become essential to the very identity of so many people, that mobile media marketing is today vital to the success of any business. Statistics have shown us time and again that more than half of our purchase decisions come through our mobile phones. That itself is a huge reason behind search engine algorithms giving preference to mobile-friendly websites over others. Online marketing is absolutely the key to unlock the full potential of your product to have an impact on its target audience. Because your target audience spends most of its time surfing on their mobile phones through websites and apps, what they want to buy and what they don’t like. Then comes the content. Because once you’re done with the design part, you can’t go ahead if you don’t have a strong content to put it ahead. Strong content is at its basic level about well written sentences, use of appropriate vocabulary, and without any grammatical errors. At a higher level, the content should be such that it speaks to its readers in a way that a good friend would. It’s about giving an advice, but without sounding arrogant about it, and using as less jargon as possible to make it understandable. The other part of content is keyword insertion. Without the proper keywords, your content wouldn’t be search engine friendly, or SEO-friendly. That means, without keywords, search engine won’t be able to tap in into your content. And what good would that content be? Unless your content doesn’t find a place in the first, or at the very least the second page of Google or any other search engine, you know you have a lot of hard work ahead of you. Then you might have the question - “Is social media necessary?” Well, even before people open an ecommerce app to shop, they scroll their Facebook, tweet their opinions, Snapchat their latest selfie, Instagram their dog’s pictures, and so on. How do you get these people, who are definitely your target audience, to notice you? How do you grab their attention when they never seem to come out of their social media avatars? The only way is, you too set up your permanent residence at these social media platforms! Have these social sites filled with your posts - they could be funny or informational, they could be regarding a new sale or a new event you’re planning, or anything that would grab your audience’s attention. But, you can’t just start bombarding posts randomly. You need to know the right number of posts for each platform, and the right time of the day to garner the maximum effect from every single post. Hiring the services of a good digital marketing agency could help you with this problem. They would have online marketing experts working for them, who could tell you exactly how to make the most of every social media site. The methods have altered a bit with time, but the essence of marketing still remains the same. It is all about showcasing your product to its audience, making it approachable to them, to assure them that your product is different from the crowd, that it is exactly what they’ve been looking for, and finally being able to sell it. But as this digital era is upon us, and most of our actions are heavily inspired by the Internet, it would only strengthen your efforts to succeed if you work closely with a good digital marketing agency.
Send Enquiry
Read More
How Can Mobile App Development Boost Your Business? We today live in a world where mobile phones have become inseparable from their owners. And as if people weren’t already spending most of their waking time going through the length and breadth of their mobile screens, it seems that they’re always in need of something that keeps them more engaged to the devices. This affliction with mobile phones is what has given the companies and entrepreneurs today the idea of to have a mobile app. In times when people get bored so easily, a fascinating mobile app could serve the means for both the people, as well as the businesses owning those apps. While this is a great reason, let’s look closely at other reasons behind businesses choosing to have their custom-made mobile apps: Market Your Business Better Mobile devices bear a very close relationship with social media platforms. People usually buy smartphones to ultimately spend most of their times surfing Facebook, Twitter, Instagram, and such other websites. For your customers to see you more, you would have to be active on these platforms as well. And a mobile app development company would tell you, that a mobile app could make this so much more easier to do by having your app integrated with these social media sites. Other than this, you can send push notifications to your app users informing them of any new product, or an ongoing sale, or any upcoming promotions or events. Boost Brand Recognition With mobile devices being a constant companion to people, if you could get those devices to showcase your brand’s logo every time they scroll through various apps, there’s no way they could miss it. And this would act as a powerful strategy in terms of boosting your brand’s visibility. Plus, as much as iOS and Android app development is not really an option that a company can do away with, there still are a lot of businesses who are yet to adopt it. Therefore partnering with the right mobile app development company could give you a distinct advantage over such competitors. Widen Your Sales Funnel People today cannot fathom their lives without their mobile devices. You have to work towards giving them something that’s really interesting. Nothing would make probably make them happier than an application that gives them more of a reason to keep them engaged with their phones. The greatest thing, though about getting a successful app is that more than loving the app itself, people love talking about it to everyone else. Getting referred to people outside of your target audience funnel will then obviously help you widen the funnel itself, which would be awesome for your business. Generate More Revenue iOS and Android app development is important because it literally brings in money. Designing an app that has a lot of aesthetic value, that is user friendly, that has a lot going on in terms of functionality, is the kind of application that wins its audience over. You have to keep in touch with what your users are looking for, and accordingly make updates and upgrades to the app. You can earn revenue by including in-app advertisements. Further, as your app gains popularity, you could charge your customers for any future upgrade and even make your app into a paid app instead of a free one. Provide a Better Customer Care Do you know what works better than a 24/7 customer care line? A mobile application. Your customers can not just look at all the products in their own time and irrespective of their location, they can also give their instant feedback without having to wait in queue for a customer care executive to answer their call. So it’s instant, and it’s extremely effective. We did talk about how many companies are still not able to grasp the indispensability of iOS and Android app development, and it may hit their business really hard. A well made mobile application has a huge potential to boost not just the productivity, but the efficiency of a business as well as its competitive edge in the market.
Send Enquiry
Read More
Digital Branding and Online Transformation: Key Recommendations Digitization is no more one of the many options that your company can choose to ignore. It’s a necessity, if you ever want your business to survive. But maintaining a digital connection in today’s competitively driven market is not such an easy thing. So, here we have come with a few of our recommendations as you transform your business into a digital brand that everyone would reckon with: 1. Always be aware of the kind of online presence that your business has, and treat your brand like you would treat your most important client. Know how to make the right kind of investment on giving your company the right digital roots in an ever-changing digital landscape. 2. Digital branding would also mean never losing your sense of flexibility. Your ability to deliver a great result under various circumstances and while working with different variables will be important. A digital marketing agency would tell you how important it is not losing your creative touch will form an important part of your problem-solving ability. So, be creative, be flexible, and be adaptable to situations to be able to come up with great digital ideas. 3. Analytics are so important to the whole concept of digital branding. All the time, energy, and money that you spend to brainstorm an online campaign and finally run it – how would you know if you’re going in the right direction or not if not for analytics? You should be able to read how the performance indicators react to your online strategy, and consequently take further actions. Don’t waste your data. Therefore, analytics is your number one way to make as much as you can out of the data you have. It’s your key to make the right digital decisions. 4. One of the most important reasons for any brand to go digital, is the accessibility it provides to the clients. Hence, digital marketing for your business should be about building a link between you and your customers through as many different channels as possible, like social media, emails, etc. Try to know which mode of digital communication your target audience prefers the most, and create a establish a stronghold in that medium. Being digitally active in a proper manner will give you deep insights into how your target audience responds, and accordingly you will be able to design your brand to anticipate their potential needs and offer solutions. The main role of a digital marketing agency is to understand the business it represents, understand the market that the business represents, and finally the people that they must represent the final product to. Completing these steps perfectly well is what makes that agency provide the ideal marketing solutions for the business. Digital transformation is nothing, if not about expanding the capabilities of a company and pushing it ahead on the path that only leads forward into a brand new and a brilliant future.
Send Enquiry
Read More
What Should You Expect From an Ecommerce Website Development Company? Ecommerce websites are a necessity, and no longer a luxury for ecommerce companies. While there’s absolutely no argument on that, the question one asks is - whether or not to hire the services of a company that specifically deals in designing and developing ecommerce websites. Would it be worth the money and time to deal with an ecommerce website development company for a business? Should one just employ a few designers and get the work done? After all, many people think that designing an ecommerce website shouldn’t be rocket science! Hence, we have come here with top 3 reasons or you could say top 3 expectations that you can easily have if you do hire the services of an ecommerce website designing company: The Perfect Website Design Strategy Nothing worthwhile can ever be accomplished without a well laid out strategy or a well thought of plan. E-commerce website design and development similarly requires the designers to have a list of objectives at hand, everything they’ll need to achieve those objectives, as well as a schedule to help get the website designed in time. The business will need to answer a few important questions regarding its size, the size of its budget, the product, the number of products that’s being planned to be sold, the front end theme, the shopping cart management, the payment processing, choosing a dedicated CMS to add products, inventory management, etc. It will be a comprehensive list of aims and corresponding actions by the ecommerce website development company in order to design and develop a fantastic ecommerce website. Zeroing in on the Perfect Shopping Cart Solution Ecommerce website development is incomplete if you don’t include the right shopping cart solution in the process. The question that haunts developers and the business owners though is, which of the two to go for - hosted solution or a non-hosted one? Companies that provide ecommerce solutions usually work on this thumb rule - if yours is a small ecommerce website, then go for a hosted shopping cart solution like BigCommerce and Shopify; but if you’re planning on selling more than 70 unique products on your website, a non-hosted solution like Woocommerce, Opencart, and such might work perfectly for you. The decision would further depend upon factors like scalability and budget. A hosted solution would not be too hard on the wallet and also save you a lot of development efforts. A non-hosted solution or an open source framework would instead prove extremely time efficient to you. So, there are pros and cons to every option; but your business will point you in the direction of the right answer for you. Going for the right Payment Processing Solution Payment processing is another vital ingredient in the making of this delicious soup called an ecommerce website. A transaction can’t be complete if taking payment in exchange for the product is made difficult. Also, many shopping cart abandonments are also the result of customers getting overly irritated by the payment gateway on a website. An ecommerce website development company would know that a customer should have a range of payment options available to choose from, while the payment process should be seamless and hassle-free. Right from Netbanking, to paying through credit/debit card, to using an Internet wallet (like Paytm, PayUMoney, Mobikwik, etc.), to cash on delivery - your website should display a strong payment portal. Also, you need to know that unlike many countries abroad, India still is a bit too attached with the Cash on Delivery option of payment. The trust on plastic money doesn’t come easy to Indians. And so, even though e-commerce website design and development is growing and moving ahead, it might take it some time to completely get rid of the COD option. These are the important aspects of getting successfully designed an ecommerce website for your company. Taking the aid of a company that has experience and knowledge of the same, though, would not be a bad idea at all.
Send Enquiry
Read More
Page 1 0.9